Spilled Milk Marketing
Website: https://www.spilledmilk.io
Last updated: 11/17/2025
1. Information We Collect
We may collect the following types of information:
1.1 Information You Provide Directly
You may provide information to us when you:
- Fill out a contact form or inquiry form
- Book a consultation or meeting
- Subscribe to our newsletter or email list
- Download resources or content
- Engage us for fractional sales and/or marketing services
- When you book a consultation or meeting, your information may be collected and processed through our scheduling provider (currently Calendly).
1.2 Information Collected Automatically
When you visit or use our Site, we may automatically collect:
- IP address
- Browser type and version
- Device type and operating system
- Referring URLs (where you came from)
- Pages viewed and time spent on each page
- Clicks, scrolls, and other usage data
This data is typically collected using cookies, pixels, or similar tracking technologies (see Section 4 – Cookies and Tracking Technologies).
We use various analytics and experience tools to collect this information, including services such as Google Analytics, Microsoft Clarity, Google Tag Manager, R2B2 (for advertising and marketing analytics), and Calendly (when you interact with embedded scheduling widgets or booking pages).
1.3 Information from Third Parties
We may receive information about you from:
- CRM, analytics, or marketing tools we use
- Social media platforms if you interact with our content or ads
- Referrals or partners who connect us with you
The information we receive will depend on the privacy settings and policies of those third-party services.
2. How We Use Your Information
We use the information we collect for purposes including:
- Responding to inquiries and providing information about our services
- Delivering fractional sales and marketing services and managing client relationships
- Sending newsletters, updates, and marketing communications (where permitted by law)
- Improving our Site, services, and user experience
- Analyzing performance of campaigns, content, and website usage
- Maintaining security, preventing fraud, and enforcing our terms
- Complying with legal obligations and responding to lawful requests
We process your information based on one or more of the following legal grounds (depending on your jurisdiction):
- Your consent
- Performance of a contract or pre-contractual steps
- Our legitimate interests (such as improving our services and marketing to prospective clients)
- Compliance with legal obligations
3. How We Share Your Information
We do not sell your personal information.
We may share your information with:
- Service providers and vendors who help us operate our business (e.g., CRM systems, email marketing platforms, analytics and experience tools such as Google Analytics and Microsoft Clarity, tag management tools such as Google Tag Manager, advertising and marketing partners such as R2B2, scheduling tools such as Calendly, and website hosting providers)
- Professional advisors, such as legal or financial advisors
- Business partners or subcontractors, where needed to deliver services we provide to you
- Authorities or law enforcement when required by law or to protect our rights, users, or others
If we ever undergo a merger, acquisition, or business restructuring, your information may be transferred as part of that transaction, subject to applicable laws.
4. Cookies and Tracking Technologies
We may use cookies, pixels, and similar technologies on our Site to:
- Remember your preferences
- Improve performance and user experience
- Analyze traffic and user behavior
- Measure the effectiveness of our marketing and content
4.1 Types of Cookies
Common types we may use include:
- Strictly necessary cookies: Needed for basic site functionality
- Functional cookies: Remember choices you make (e.g., language, preferences)
- Marketing/advertising cookies: Used to deliver relevant ads and measure campaign performance
- Performance/analytics cookies: Help us understand how visitors use our Site
You can usually control or delete cookies through your browser settings. Note that disabling cookies may affect your experience on our Site.
Some of the cookies and similar technologies used on our Site are set by third-party providers that help us analyze usage, improve user experience, run marketing campaigns, or enable scheduling functionality. These may include Google Analytics, Microsoft Clarity, Google Tag Manager, R2B2, and Calendly. For more detail about these tools and how we use cookies, please refer to our
Cookie Policy.
5. Email Communications and Marketing
If you opt in (or we are otherwise permitted by law), we may send you:
- Newsletters
- Insights and resources
- Event invitations
- Service updates and promotions
You can unsubscribe at any time by clicking the “unsubscribe” link in our emails or by contacting us using the details in Section 10.
We may still send you non-marketing communications related to ongoing services, billing, or important notices.
6. Data Retention
We retain personal information only for as long as necessary to:
- Provide services to you
- Fulfill the purposes outlined in this Privacy Policy
- Comply with legal, accounting, or reporting obligations
- Resolve disputes and enforce agreements
When information is no longer needed, we will delete or anonymize it in a reasonable manner.
7. Data Security
We take reasonable technical and organizational measures to protect your information from unauthorized access, loss, misuse, or alteration.
However, no method of transmission or storage over the Internet is 100% secure, and we cannot guarantee absolute security. You use the Site and our services at your own risk.
8. Your Rights and Choices
Depending on your location and applicable laws, you may have some or all of the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request that we correct or update inaccurate or incomplete information
- Deletion: Request that we delete your personal information (subject to legal exceptions)
- Restriction: Request that we restrict certain processing of your information
- Objection: Object to certain processing, including direct marketing
- Portability: Request a copy of your information in a structured, commonly used format
To exercise your rights, please contact us using the information in Section 10. We may need to verify your identity before fulfilling a request.
If you are in a jurisdiction with a data protection authority, you may also have the right to lodge a complaint with that authority.
9. Third-Party Links
Our Site may contain links to third-party websites, tools, or services that we do not control.
We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies before providing any personal information.
10. Contact Us
If you have any questions about this Privacy Policy or our data practices, or if you wish to exercise your rights, you can contact us at:
Spilled Milk MarketingWebsite:
https://www.spilledmilk.ioEmail:
info@spilledmilk.io11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page.
Your continued use of the Site after any changes become effective means that you accept the revised Privacy Policy.
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